{"product_id":"the-price","title":"The Number You Are Afraid to Say Out Loud","description":"\u003cp\u003e\u003cstrong\u003eThere is a number you could name and do not, and the gap between them is your whole income.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eThree ways to set a price, the figure you can actually say out loud, how to hold it when it is pushed, and when to walk. The saying is the hard part, and it is trainable.\u003c\/p\u003e\u003ch3\u003eInside\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eWhat a price actually is\u003c\/strong\u003e — and why low is the more common error\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eThe three ways to set one\u003c\/strong\u003e — cost, comparison, and the only method with room in it\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eThe figure you can say\u003c\/strong\u003e — the three-week ladder that removes the flinch attached to a number\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSaying it\u003c\/strong\u003e — the five-step delivery, and the one question that saves most negotiations\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHolding it\u003c\/strong\u003e — the six forms pressure takes, and why you cut scope rather than the figure\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWhen to walk\u003c\/strong\u003e — setting a floor before the conversation, and how declining makes it real\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRaising an existing price\u003c\/strong\u003e — the notice, the wording, and what it actually costs you\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eQuoting in writing\u003c\/strong\u003e, \u003cstrong\u003ediscounts and what they really cost\u003c\/strong\u003e, and \u003cstrong\u003ebeing paid\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eReading the buyer's number\u003c\/strong\u003e — three questions and two tells\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eThe shape of a figure\u003c\/strong\u003e — round versus precise, and what each claims\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eThe hours of terms\u003c\/strong\u003e, the four bodies at the table, and character in money matters\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eThe Twenty-One Days\u003c\/strong\u003e — a complete working\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eFormat\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e20-page illustrated PDF, 7 × 10in\u003c\/li\u003e\n\u003cli\u003eThree plates from a 1603 star atlas\u003c\/li\u003e\n\u003cli\u003eInstant download, delivered the moment payment clears\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cem\u003eDigital product. No physical item is shipped.\u003c\/em\u003e\u003c\/p\u003e","brand":"Secret School","offers":[{"title":"Default Title","offer_id":51823323119894,"sku":"THE-PRICE","price":599.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1009\/6092\/8022\/files\/the-price-1.jpg?v=1789493620","url":"https:\/\/secretschool.site\/products\/the-price","provider":"Secret School","version":"1.0","type":"link"}